How to Use Live Chat in Your Contact Center

How to Use Live Chat in Your Contact Center

In the 70s and 80s, call centers were treated as a sales tool by large enterprises where agents would call up the consumer to sell a product. Later on, their toll-free number ‘800’ enabled consumers to get in touch with a business and ask questions related to one of the marketing campaigns they came across....
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12 Helpful Strategies to Reduce Customer Churn

12 Helpful Strategies to Reduce Customer Churn

Unhappy customers = Higher churn rate = Reduced revenues and profits The math is simple. If you keep disappointing your customers, you’re likely to experience customer churn. And a continued increase in customer churn can result in a loss in revenues and profits. That’s why it is important to identify the right strategies or tips...
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How to Manage Live Chat Support During the Holiday Season & Drive Conversions

How to Manage Live Chat Support During the Holiday Season & Drive Conversions

Changing shopping trends are likely to reshape this 2021 holiday season. 71% of Americans claimed in early August that their holiday traditions will change by up to 10 points. This impacts the way consumers will spend, travel, shop, and celebrate this season. And it is this change in the consumer behavior landscape that will pose a...
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7 Metrics to Measure Customer Satisfaction

7 Metrics to Measure Customer Satisfaction

“Have we satisfied our customers? Did they find our services up to their expectations?” If you’re asking these questions every time you offer your services, you are a customer-centric organization. But simply asking these questions isn’t enough to gauge whether they are satisfied or not. You need to measure the right customer satisfaction metrics to...
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How to Use Live Chat in Your Sales Funnel

How to Use Live Chat in Your Sales Funnel

We’ve seen live chat in action as the customer service and support tool. But lately, it’s evolved and grown. Other than connecting with users and engaging them in real-time conversations, it can also capture qualified leads and increase conversions. And that’s just the tip of the iceberg. Live chat leveraged as a sales tool not...
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How to Meet & Exceed Customer Expectations

How to Meet & Exceed Customer Expectations

Customers have heightened expectations from brands like fair pricing and excellent customer service. After all, they have the power to switch between brands, and they can choose the one that ticks all their boxes.  Having the right tools can ensure you can match up to evolving customer expectations and drive brand loyalty. Customer expectations make...
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How Live Chat Helps You Shape Customer Journey

How Live Chat Helps You Shape Customer Journey

Imagine being in your customers’ shoes. You’ve landed on the website due to a certain search query and find the product you need. You add it to the cart and are ready to check out. But the moment you reach the checkout page, you realize that you don’t have an account and are requested to...
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40 Best Customer Service Books We’d Recommend to Support Operators

40 Best Customer Service Books We’d Recommend to Support Operators

“People don’t care how much you know until they know how much you care” – Theodore Roosevelt It’s not the amount of knowledge you are willing to offer, but the efforts you wish to take to keep your customers satisfied and loyal to your brand. Customers wouldn’t see what you have to offer, but what...
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The Complete Glossary of Common Customer Service & Support Lingo

The Complete Glossary of Common Customer Service & Support Lingo

It’s not just great communication skills that make a customer support operator great at their job. 62% of customers say that a representative’s knowledge and resourcefulness play a key role in creating a good experience. That means being consistent at learning and acquiring knowledge can help operators shape a customer’s journey better. But, where to...
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Live Chat vs Phone Support: Which is Better for Your Business?

Live Chat vs Phone Support: Which is Better for Your Business?

In one of its studies, American Express discovered that for more complicated interactions, such as payment disputes, 40% of customers prefer talking to a real person over the phone. However, the tables turned when Econsultancy discussed how 79% of businesses prefer to use live chat at their website instead of email (61%), phone (44%), and...
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